Still have doubts about mobile commerce (aka mcommerce) for your online business? Consider that by 2018, mcommerce is forecasted to reach $626 Billion in sales, almost the same amount as global ecommerce in 2013, $638B. The fact that nearly as much money is being spent on mobile devices as on desktops begs the following question: who is the mobile consumer? The infographic below does a great job breaking down this segment and shedding light on the rising trend of mobile commerce:
Source: GET ELASTIC
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The post Infographic:
A Portrait of Mobile Commerce and its Consumer appeared first on Demac Media.
